About Us
Who We Are
IKA began with a moment most people would walk past.
Sunlight through a window. A soft circular arc forming on a wall — fleeting, complete, entirely its own. That circle became an obsession. Not because it was decorative, but because it said something true: wholeness doesn’t need edges. A woman who is at ease doesn’t need to announce herself.
IKA is a slow-luxury womenswear brand built on the belief that ease is its own kind of elegance. Our debut collection, “In Her Own Orbit,” carries our signature circle print — rendered on 100% pure Giza cotton in anti-fit silhouettes that move the way she does. Effortless on purpose.
We design for the woman who selects rather than shops. Who dresses for herself first — and the room second. Who moves between a slow morning, a brunch, a spontaneous trip, and an airport without changing who she is or what she wears.
She is vibrant yet grounded. Playful yet powerful. Soft yet completely self-assured.
And ease? Ease looks good on her !
Ratika Rastogi is the founder and creative director of IKA Playluxe. A graduate of Pearl Academy of Fashion, New Delhi, and a Master’s graduate from the London College of Fashion, her career has taken her from India to London, working across design, trend forecasting, and product development with Madura Garments Exports Ltd., Bangalore, GAP, AllSaints, and Stella McCartney, in London. Her background as a trend analyst cultivated a refined understanding of colour, print, and contemporary dressing—an instinct that lies at the heart of every IKA collection.
Born from a love for travel, culture, and the quiet luxury of everyday moments, IKA is Ratika’s interpretation of effortless modern dressing. The brand brings together playful colour palettes, thoughtful prints, and clean, comfortable silhouettes that move with ease. Designed to spark joy without demanding attention, every piece reflects a belief that true luxury lies in feeling comfortable, confident, and unmistakably yourself.